Overcome Communication Challenges

With technology changing at the speed of light, the ways in which a business interacts with their clients and prospective clients needs to keep up. There are numerous channels of communication available online, and with each method comes a new set of challenges. If a business is going to stand out among the crowd, learning how to successfully navigate these …

What’s Your Vibe and Who’s Your Tribe

What’s Your Vibe and Who’s Your Tribe? There is so much mystery around the art of marketing. Why does that work for them and not me? It’s the psychology of what is going on in you and possibly with your potential customers. Stay with me…….. In today’s busy world, we are making decisions in a micro-second . It makes the …

Influencer Marketing

Influencer marketing is an increasingly popular and effective tool in the online marketing world. While using individuals or groups to market a product isn’t new; the digital world, notably social media, has opened up a larger range of possibilities for this type of strategy. What is Influencer Marketing? Influencer marketing is a form of marketing that targets an individual person, …

Why Rebranding Can Be Good For You

At a certain point, you may consider rebranding your business. Companies that choose to go this route do so for a variety of reasons. Perhaps you’re changing the focus of your company or want to seize an opportunity in a new market. Maybe you’ve had a few setbacks and a fresh start would do you good. Whatever the reason, if …

Social Media Automation – Your Pathway to Social Success

By now you know that social media is a must-have for your business. Whether big or small, you would be hard pressed to find a business that doesn’t have at least some presence on social media, often across many different platforms. If you’ve read any blog or book on the subject of social media marketing, you’ve no doubt heard the …