It’s been said that email marketing is no longer enough.  The introduction of social media has changed this forever and continues to do so regularly.  However, if you learn how to integrate both your email marketing with your social media and other channels, it remains one of the most cost effective tools any business can use. I wanted to go …

Any business can become overwhelmed with the day-to-day list of things to do. This is magnified if your a sole trader. As you are consumed with the daily running of your business, it is easy to forget one important area & networking. I can hear you already, l don’t have time to go out and meet people!”.  I’ve met many …

The day you decided to start your very own business, you decided to take a risk.  I guess without really knowing it you continue to do just that – for the company you just gave your life too. Just recently I’ve been faced with something some may term as “a fork in the road”. I was reviewing my business and …

Give it personality and teach it to be social, a lot easier said then done, I know.  A good brand appears everywhere, a little like the popular kid at school.  Everyone wants to be his or her friend and hang out.  That’s how you want people to feel when they see your branding.  It all becomes rather emotional and personal.  …