Why you need a messenger campaign

Creating messenger campaigns via Facebook is nothing new – yet so many business owners are not tapping into this channel.  So let me explain how you can use it….. No matter what business you are in and why. Over ONE BILLION people use Facebook Messenger as a whole. Yes, I said BILLION. However, in order for this to work in …

Create headlines that make them want to…….

Hmmmm, so what constitutes a great headline.  What do you need to do to get people to STOP in their tracks and consume your ad or even read your blog? Well, David Ogily once said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent …

Why did Facebook Ban my Page?

You have started running a variety of Facebook ad campaigns and then all of a sudden you get that dreaded notification. Facebook has banned your ad account! Argh, shock horror, dread, what on earth do you do now? It’s becoming a regular occurrence – even with some professionals. You are sure you have played by all the Facebook rules but yet, without …

Smarter ways to attract more leads if you’re in Real Estate

Let’s face it, if you’re a real estate agents, things have become a little tougher of late.  We see too many in the industry still using old school tactics and it’s time to step up or be left behind. It’s no secret that Facebook is not only for social interactions but also where people go to learn more about various …

Should you split test your Facebook Ads?

Most marketing strategies will include split testing where two elements of your Facebook campaign will be tested against each other to see which will deliver you better results. Applying this method goes beyond Facebook ads – it can be used for emails and landing pages that can result in possible improvements as high as 10x in ROI. There are so …