I’m sure by now you all know that social media should be a part of your marketing mix. If you don’t, we really need to talk! However, I find that many business owners don’t know how much is enough and what type of content you need to be posting. Using the 70:20:10 rule helps you develop a posting structure you …
It’s a guarantee!
Do you find that no matter what you may be looking to purchase, if there’s some sort of guarantee you feel more likely to part with your dollars? So many people don’t buy if they perceive there are too many risks. Some of these can include:- Losing money Not getting what they paid for Making the wrong decision Not satisfied …
Golden Data
I’ve recently been talking amongst my network groups about data and how important it is to not only collect but to analyse. You see, the more information you collect about your customers, the better you can serve them. Now did you want your customers to rave about you and the services/products you provide? Well they will if you serve them …
The Benefits of Blogging
Blogging can be described as the newly found craze among many business owners and rightly so, the benefits outweigh the time and energy it takes to put them together, regularly. It is a great online marketing tool that will help grow your business. In many ways blogging is a means to giving information to readers about a particular idea, product, …
Marketing Insecurities
When you walk into a room and you come face to face with your competitor, how do you feel? If you are confident in yourself, your services and your ability to deliver, you probably don’t really care. If, however, you are faced with a gut wrenching feeling of threat and aren’t sure what to do, you need to rethink some …