Why Old Styles of Marketing Just Won’t Cut the Mustard

With the growing trends in digital marketing, so many businesses are advertising online – and why not when most of the population just can’t seem to put their phones down. However, it does mean you are now in competition with millions of other businesses vying for online users’ attention. Traditionally, you just had to create a Facebook business account, invite …

Essential Digital Marketing Tactics Every Franchise Should Adopt

We’ve heard it all before, we are addicted to our smartphones! Today, 69% of mobile usage accounts for digital media time. That is a lot of tweeting, surfing, texting and emailing. Each of us is essentially walking around with a mini computer in our hand and it’s changing the way we communicate with each other. It is also providing marketers …

The untapped opportunities for those in the franchise industry

The franchise industry has been in the limelight recently with many internal issues with what seems to be a lack of support. Speaking to some franchise owners we know, we understand it’s not all doom and gloom and believe that there is light at the end of the tunnel. There is an untapped marketing opportunity for those in the franchise …

Reach your prospect earlier in the buying cycle

Ever feel like you reach your audience that little too late? Perhaps your competitors got in just before you and if your offerings are identical, this can be a problem. What if there was a prospecting tool that served your ad to your potential buyers based on their online behaviours using keyword searches, allowing you to enter their buying cycle …