Golden Data

I’ve recently been talking amongst my network groups about data and how important it is to not only collect but to analyse. You see, the more information you collect about your customers, the better you can serve them. Now did you want your customers to rave about you and the services/products you provide? Well they will if you serve them …

The Benefits of Blogging

Blogging can be described as the newly found craze among many business owners and rightly so, the benefits outweigh the time and energy it takes to put them together, regularly. It is a great online marketing tool that will help grow your business. In many ways blogging is a means to giving information to readers about a particular idea, product, …

Oh, so quiet

Are you consistently putting out content but there seems to be an eerie silence? As far as you’re concerned your content was insightful with your audience in mind. Yet, nobody is liking it, sharing or commenting? So what went wrong? There is a hypothesis proposed by a man named Bryan Warnock and he offers 5 scenarios as to why your …

Risky Business

The day you decided to start your very own business, you decided to take a risk. And I guess without really knowing it you continue to do just that, for this company you just gave life to. A few months ago I was faced with something some may term as “a fork in the road”. I was reviewing my business …

Getting in Good with Social Media

Moan, groan I hear you all wondering what’s the point! I’ve been on social media and nothing is happening. Don’t give up, just yet! Social media is evolving and using it as a marketing tool can be both cost effective and rewarding, IF you keep it interesting, engaging and ever so helpful to your followers. The greatest thing you want …